{"id":325,"date":"2013-03-28T21:48:01","date_gmt":"2013-03-28T10:48:01","guid":{"rendered":"http:\/\/maverickmav.com.au\/blog\/?p=325"},"modified":"2013-03-28T21:50:23","modified_gmt":"2013-03-28T10:50:23","slug":"brand-pages-for-business-on-facebook","status":"publish","type":"post","link":"https:\/\/maverickmav.com.au\/blog\/brand-pages-for-business-on-facebook\/","title":{"rendered":"Brand Pages for Business on Facebook"},"content":{"rendered":"<p>Facebook has a Timeline format for its Brand pages. This timeline layout has an effect on what brands have built on Facebook in the past (i.e. applications, posts, photos and more) and how Brands can best use Facebook in the future.<\/p>\n<p>This layout enhances the visual branding power of Facebook by many customizable options. These Business Pages act as more of a brand narrative than a community message board and combination of a focused and more systematic layout makes it user-friendly.<\/p>\n<p>The main features of the Timeline are a cover photo (read more about the new guidelines <a href=\"http:\/\/appsmav.com\/blog\/facebook-lifts-various-cover-photo-restrictions\/\">here<\/a>), a profile picture (preferably your logo) and an about section. The apps can be placed on the customized tabs which can then be prioritized on the page (read more about how to <a href=\"http:\/\/appsmav.com\/blog\/promote-facebook-apps\/\">Promote Your Facebook Apps<\/a>). Talking of Facebook apps, do check out <a href=\"http:\/\/www.appsmav.com\/\">Apps Mav<\/a> for loads of Facebook Applications that will be useful for your business marketing.<\/p>\n<p><a href=\"http:\/\/timeline.just-ask-kim.com\/\" target=\"_blank\">Timeline for Business Pages<\/a>\u00a0changes how\u00a0you do Facebook Marketing. In the past you just had\u00a0to set up a Fan Gate on a default Page tab and you\u00a0didn\u2019t have to worry too much about content other than\u00a0the marketing blasts that you would do to everyone that\u00a0\u201cLiked\u201d you in the past.<\/p>\n<p>Well, that approach doesn\u2019t work anymore and Facebook\u2019s Timeline for Business Pages changed the game.<\/p>\n<p><b>Important:<\/b>\u00a0Facebook Timeline for brand pages is now all about \u201cengagement\u201d and \u201ccontent\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook has a Timeline format for its Brand pages. This timeline layout has an effect on what brands have built on Facebook in the past (i.e. applications, posts, photos and more) and how Brands can best use Facebook in the future. This layout enhances the visual branding power of Facebook by many customizable options. These [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":326,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"class_list":["post-325","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook-marketing"],"_links":{"self":[{"href":"https:\/\/maverickmav.com.au\/blog\/wp-json\/wp\/v2\/posts\/325","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/maverickmav.com.au\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/maverickmav.com.au\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/maverickmav.com.au\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/maverickmav.com.au\/blog\/wp-json\/wp\/v2\/comments?post=325"}],"version-history":[{"count":2,"href":"https:\/\/maverickmav.com.au\/blog\/wp-json\/wp\/v2\/posts\/325\/revisions"}],"predecessor-version":[{"id":328,"href":"https:\/\/maverickmav.com.au\/blog\/wp-json\/wp\/v2\/posts\/325\/revisions\/328"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/maverickmav.com.au\/blog\/wp-json\/wp\/v2\/media\/326"}],"wp:attachment":[{"href":"https:\/\/maverickmav.com.au\/blog\/wp-json\/wp\/v2\/media?parent=325"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/maverickmav.com.au\/blog\/wp-json\/wp\/v2\/categories?post=325"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/maverickmav.com.au\/blog\/wp-json\/wp\/v2\/tags?post=325"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}